The Main Street Journal
About THE MAIN STREET JOURNAL
FIGHTING THE BIAS AGAINST SMALL BUSINESS
The Main Street Journal challenges the tendency to overestimate medium-sized and large businesses and overlook the smallest firms that make up Canada’s economy
THE REALITY OF CANADA'S SMALLEST BUSINESSES
Half of workers in business with fewer than 50 employees work for micro-businesses with 0-4 employees.
87%
of private-sector firms are self-employed or micro-business
0-4
employees defines a micro-business
99.7%
of Canadian firms are not large
WHY SMALL BUSINESSES ARE OVERLOOKED

BUSINESS SCHOOL
Focus on Fortune 500 companies

BUSINESS JOURNALISM
Follows firms with PR departments

SME CATEGORIES
Can hide the scale of micro-businesses
Our hope is to challenge our own perspectives and those of public-sector and corporate finance counterparts to deliver perspectives relevant to the ‘missing middle’ of Canada’s economy.
Critical Thinking Influencers and Experts
Mainstream news publications in Canada operate on very tight, near-zero profit margins, as total industry revenues have contracted sharply over...
Human Resources + Training Academic Freedom or a Tax on Jobs
The grey (time) zone of academia The growing cohort of aging professors is raising intergenerational tensions on campuses The Editorial...
Business Entities Hunter-Gatherers vs City States
Were there parallels to contemporary micro-firms and today's global corporate behemoths? by Rob Farrow, SBA (www.sba-canada.com) Both Dr. Luke Kemp...
Accounting + Tax How Canada’s SR&ED Should Affect Your Startup’s Tax Planning
by Rob Farrow, SBA (www.suttoninnovation.com) As an SR&ED tax specialist working with micro-businesses doing eligible experimental development, I have noticed...
Accounting Accounting Software for Micro-Businesses – Dashboards (Part 3)
KEEP IT SIMPLE STUPID by Rob Farrow, SBA (www.suttoninnovation.com) The accounting strategy we recommend for small, high-tech startups is to...
Accounting Accounting Software for Micro-Businesses (Part 2)
Marketing vs. Reality Gap by Rob Farrow, SBA (www.the-hatchery.org) While software vendors market management insights heavily to sell subscriptions, industry...


