The Main Street Journal
About THE MAIN STREET JOURNAL
FIGHTING THE BIAS AGAINST SMALL BUSINESS
The Main Street Journal challenges the tendency to overestimate medium-sized and large businesses and overlook the smallest firms that make up Canada’s economy
THE REALITY OF CANADA'S SMALLEST BUSINESSES
Half of workers in business with fewer than 50 employees work for micro-businesses with 0-4 employees.
87%
of private-sector firms are self-employed or micro-business
0-4
employees defines a micro-business
99.7%
of Canadian firms are not large
WHY SMALL BUSINESSES ARE OVERLOOKED
BUSINESS SCHOOL
Focus on Fortune 500 companies
BUSINESS JOURNALISM
Follows firms with PR departments
SME CATEGORIES
Can hide the scale of micro-businesses
Our hope is to challenge our own perspectives and those of public-sector and corporate finance counterparts to deliver perspectives relevant to the ‘missing middle’ of Canada’s economy.
Taxation The 2026 Federal Budget
The 2026 Canadian Federal Budget intentionally encourages small business by targeting new capital-formation and scaling incentives to high-growth, productive enterprises,...
Accounting + Tax How Our Largest Businesses (and our Business Schools) Shift Costs to Employees and Society Generally
The concept of 'product - market - fit' has been around for decades, beginning in Silicon Valley. Today, these concepts...
Economics + Tax Policy Regulatory Capture in Canada’s Economy
Canada's largest companies have a larger share of regulated industries (banking, transportation, and telecoms) than many other countries. As a...
Ethics + Professionalism Relationship Marketing at Canada’s Big Banks
My experience with RBC in particular suggests that managers there tried to support large accounting firms because of their own...
Corporate Finance for Small Businesses Regulatory Capture in Canada
My sense is that Canada's largest companies have a larger share of regulated industries (banking, transportation, and telecoms) than many...
Economics + Tax Policy Europe’s push for “digital sovereignty”
Europe's push for "digital sovereignty" is moving from policy rhetoric to procurement decisions. The European Commission has launched a long-term...